What might be called a Dofollow Backlinks, or followed link, is in fact, just a regular link. It’s being called so in the context of the nofollow value only, to emphasize that the link is not subject to any specific SEO instructions and should live up to regular expectations, i.e., pass link juice and authority to the referred sources.
When a website links to another website, there are two ways the website can be linked. The first way is the dofollow link and the second way being a nofollow link. Although both types of links achieve the same goal of linking from the origin site to the destination site, they tell the search engine two different things.
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What Is Dofollow Backlinks
A dofollow value is simply a descriptor since a dofollow value for the rel attribute doesn’t exist in HTML. So, dofollow links are technically any links that don’t have a rel attribute with a nofollow value.
By default, all links are dofollow links unless they are modified to be nofollow links manually or are automatically changed by a website setting.
Search engines crawlers follow dofollow links. In other words, they continue to crawl other pages they discover through standard links.
Dofollow links pass along what the SEO community commonly calls “link juice.” Links are a vote for quality. By learning which webpages are often linked to, search engines can determine how highly websites should rank in search results. Links are just one of many ranking factors.
How to Check Dofollow Backlinks
To check if a link is dofollow or nofollow, you can simply inspect the link in the browser and check the HTML code.
To do this, right-click on the link in the browser and select “Inspect”. This will bring up the HTML code associated with that link. If you see rel=”nofollow”, then the link is a nofollow link.
If you do not see rel=”nofollow”, then the link is a dofollow link. In addition to using the inspect tool, you can use a backlink analysis tool like Ahrefs or Moz.
Ways to Get Dofollow Links
So now that we know what dofollow links are, how do we get them? There are a lot of sites that still give dofollow links, but you’ll need to put in the work to get them. Here are some of the most popular tactics:
With guest blogging, the author creates a quality article for another blog and they’re allowed to link to their own site in their author bio. Some blogs will even allow you to link to your own content in the body of the article.
Great content and email outreach
Another way to get dofollow links is to create great content and then use email outreach to promote it. This approach works best if your content really stands out and is useful or interesting to the people you’re reaching out to.
Publicity and PR to get brand exposure and receive natural links
One of the most commonly overlooked ways to get dofollow links is to focus on growing your brand exposure or publicity. If a lot of people know about your business and your brand, you’ll get links from people without even having to ask for them.
Does a backlink analysis of competitors, then steal their dofollow links; Regardless of what niche you’re in, doing a backlink analysis is a great way to find dofollow link opportunities. Monitor Backlinks is a great tool for this process. You can get more details here.
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