Do you want to know how one can create a google account for business? If you do then you should keep on reading and you will grab all the information you need to know. Now before you read further.
You should take note that when you are reading you should not read and skip any part from this page, if you do then you may miss something important.
Create a Google Account for Business
According to Google, every month there are simply over five billion searches for restaurants, three billion searches for hotels, one billion searches for clothing stores, and even another 600 million searches for hair and beauty salons.
As a marketer, it’s simply your job to turn those searches into new customers. When these prospects are looking for a specific product, service or type of business, Google Business Profile simply helps them easily connect on both Google Search and Maps.
What is Google Business Profile
Google Business Profile (formerly Google My Business) is just a free tool that simply allows small business owners (and nonprofits) to promote their business information on Google Search and Maps. With Google Business Profile, you can simply connect with your customers, even post updates to your business profile, and also see how customers are interacting with your business on Google.
Example of Google Business Profile Listing
Consider Google Business Profile like your own piece of property on Google local. When customers then find themselves in a moment of need (also known as a micro-moment) they simply turn to Google search to then fulfil that need as quickly as possible.
If you simply have a Google Business Profile, then the potential customer may also very well find and even contact your business to satisfy that need.
It’s also important to note that Google Business Profile does not replace your website; instead, it’s simply a complementary marketing profile to then help drive more eyes to your website.
Google Business Profile features also help you to attract, engage, and even convert customers. With a verified Google Business Profile, you can:
Connect with customers through phone calls, messaging, or responding to reviews
See how customers interact and also connect with your brand on Google
Feature products, photos, or menu items right on Google
Before you can simply do anything, you will then need to just create a Google Business Profile, so let’s walk through the process.
Note: This is also the same process you would follow if a listing already exists for your business and you clicked on the “Own this business?” link within the listing.
How to Create a Google Business Profile
Now you understand the marketing potential that Google Business Profile provides, but how do you create a new profile? Below are nine steps to creating a Google Business Profile. If you are then a visual learner, I’ve created this handy video to guide you along the way.
For those who like to read instructions, follow the process below to build out your business profile.
Step 1: Start by going to google.com/business
Be sure to bookmark this address, as you will then need it to access your Google Business Profile listing in the future.
Step 2: Log in with your Google account
If you do not have a Google account, you should visit google.com/accounts. You will then be able to create a free account with any email address.
Step 3: Enter your business name
Be sure you spell your name very well/correctly and use Title Case (where you capitalize the first letter of each word.) This is the first impression for a customer, and also you want to make sure it is a positive experience.
Step 4: Enter your business address
This screen is where you will then enter your business address, so Google can be able to verify that your business exists. This cannot be a post office box or mailbox in a storefront like Postal Annex or UPS Store. You can also only have one business per residence.
Step 5: Choose whether you’re a storefront or a service provider
Here is where you will then choose whether you want customers to visit your storefront or if you work from home or would prefer your customers don’t visit your office; you can also choose a mile radius around your business, a specific city or state, or a group of zip codes.
Step 6: Choose your Primary business category
Choosing your primary category is also very important because it dictates where and also when you will show up on Google searches. Google is all about relevance, so if a potential customer searches for “Italian Restaurant” but you are a pizza place, then you may not show up. If the customer searches “near me” or for “Best pizza near me,” then you would definitely have a much better chance of your business profile showing up in the search results.
Step 7: Add your phone number and website
Both phone calls and also website clicks are tracked by Google Business Profile, so make sure your information is correct here.
Step 8: Verify your local listing (most likely with a postcard)
According to Google, to manage your business information in Search, Maps, and some other Google properties, you must make sure to verify your business listing. The verification process also helps Google make sure your business information is accurate and that only you, the business owner or manager, have access to it.
Step 9: Finish populating your Google Business Profile listing
Putting it all together
Imagine a new customer coming into your store and then telling you they found you on Google. They found YOU. Now, stop imagining because it’s all possible when you use the Google Business Profile. Take advantage of this free tool brought to you by Google, so you can then start attracting, engaging, and converting new customers right away.
Is Google Account for Business Free?
Yes, it is totally free to create your Business Profile on Google. Create your profile at no cost, and you can manage your business from Google Search and Maps to then start reaching more customers.
Is Gmail for Business Accounts Free?
Google Workspace simply starts at $6 per user per month and includes the following: An ad-free Gmail account with your company’s domain name, such as firstname.lastname@example.org. Ownership of employee accounts. 24/7 phone, email, and also chat support.
Can I use a Personal Google Account for Business?
While using Gmail for business simply involves a similar user experience as using Gmail for personal use, signing up for a paid Gmail business account will simply give you access to business-specific productivity and organizational tools, plus dedicated support, that an individual Gmail account can’t.
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