What does the word mean or stand for when we say Automated Marketing Platform? To most of us, we may be hearing this word for the very first time for I am sure of it. While to others, this may be their second or fourth time of hearing or coming across the word in one way or the other.
This article is not meant only for those that do not cue about it but for everyone out there. We all know that education is power and education exposes us to some things that we do not know of before. The post you see here have a lot to educate us all about automated marketing.
Automated Marketing Platform
Before I begin, what is an automated marketing platform if I may ask. Since you can’t give me your answer, I will have to give you my answer. The word automated marketing platform is a kind of marketing system that can be used as a hosted or web-based solution.
That is not all but do not need installing any software before it can be used in the sense that no software installation is required by a customer which is what the article just told to you now. Bringing our mind back to business marketing, some people or business owners do have issues advertising or marketing their business and why is it so.
The reason why some of these business runners are having issues marketing their business is that they don’t know or have the requirement to push on their businesses. Or the right platform to help them with their business marketing and that is the reason why automated marketing platform is reviewed out for you all.
For more understanding about what the post, reading through this paragraph has so much to teach you. Knowing about automated marketing or marketing automation is what will give you more understanding. The header you see here is also about the key title of the article when we begin the discussion.
Automated marketing is referred to as a software platform and also a technology designed all for marketing departments and organizations. This was implemented for a more effective market on multiple channels online and that of automating repetitive tasks.
The main use of this platform is to streamline sales and marketing organizations by replacing high-touch, repetitive manual processes with automated solutions. It has the power to increase sales by 14.5% and also to reduce your marketing overhead by 12.2%.
Features of Automated Marketing Software
There are nice features that you need to know about automated marketing platforms before going into them by making use of them for your businesses. Here we go, stepping into the list below, you will be able to find out about the features told to you in this paragraph.
- Visitor tracking.
- Host marketing content.
- Track marketing content.
- For prospect activities.
- Score and grade leads to an ideal profile.
- It helps automate lead assignment.
- Lead nurturing.
- Build landing pages and forms.
- Progressive profiling (A.K.A. shortening forms).
- Dynamic content.
- An email marketing tool.
- Contact management.
- Smart list segmentation.
- Native integration.
- A/B testing.
- Tool integrations.
- For CRM integration and reporting.
- Artificial intelligence.
- Organic and paid search for insights.
- Social media management.
All these are features of an automated marketing platform or software you need to know about.
Best Marketing Platforms
Seeing the way things are going around our various businesses and the way each of our businesses is going down each day. Do you know that there are so many marketing platforms out there you can make use of, automated marketing is also talking about marketing software’s you can use?
- Google analytics.
- All in one SEO pack.
- Crazy Egg.
All these are marketing platforms you can use for your business marketing.